Patient Resource

Baby Boomers or Cosmetic Surgery Boomers?

Unlike the many generations before them, the Baby Boomer generation is one famous for refusing to grow old. Knowing this, is it little surprise that they have recently started creating a different kind of boom – one in the cosmetic surgery industry.

With so many new technological and cosmetic innovations now available to men and women born in the late forties to fifties, they have a plethora of choices when it comes to stopping or even turning back the clock. But from muscle relaxants, to volumising anti-wrinkle treatments like dermal fillers, to more traditional surgical procedures like liposuction, breast enhancement and facelifts, it can be difficult to know just what the best and latest anti-ageing treatments available are. Here are just a few of the safest, best, and latest treatments that will help the over 50s look more like the under 50s.

Anti Wrinkle Injections

It may be becoming a cultural cliché, but Anti Wrinkle Injections are still one of the best, safest, and least invasive ways to turn back the clock. With just a few subtle injections, Anti Wrinkle Injections can turn crows feet in to smooth contours, make frown lines disappear, and even recontour bumps and lumps around the nose and jaw area. After all, as we age, out facial features continue to grow, so why not make sure these features are in the best symmetry possible.

Dermal Fillers are truly designed for the baby boomer generation. With most baby boomers being totally unaware of the dangers of prolonged and unprotected exposure to the sun, for many, their faces are depleted of the collagen that gives a young face its plump, healthy glow. Dermal Fillers, for example, made from compounds that occur naturally in the body, RE injected into the areas of the face where collagen has been depleted, literally ‘filling’ them to give a full, healthy and – most importantly – youthful revamp.

Lumps and Bumps

While in the past many baby boomers might have turned to traditional liposculpture, today there are fare less dramatic ways to lose those unwanted extra curves or pouches of fat.


For a totally non-invasive way to remove excess lovehandles, lumps and bumps, Harvard-tested fat reduction technology Coolscupting, can literally spot-reduce fat from parts of your body. Whether you have love handles, a post pregnancy pouch, or a belly that just won’t budge, Coolscupting uses ultra cold temperatures in a highly targeted area to literally freeze the fat cells dead, allowing your body to eliminate them naturally out of your system over the coming weeks.

Liquid Lipo

For larger or more widespread areas of excess fat, it is no longer necessary to undergo traditional liposuction. A relatively new technology called ‘liquid lipo’ uses a gentler method, combined with highly pressurised water to literally dissolve the fat cells without damaging  the surrounding tissue. This gentler approach allows for smoother, instant and long lasting results, without huge down time. In fact, most patients are able to return to work after just 1 to three days.

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